Buy a bookmark for breakfast

Walmart's annual campaign to raise money for Breakfast Clubs of Canada will put food in Quesnel children

Once again Walmart Quesnel is stepping up to the plate along with Walmart outlets across Canada in support of Breakfast Clubs of Canada.

For just one dollar (each bookmark purchased feeds one child breakfast), the public can purchase a bookmark which helps provide breakfast to thousands of children in Canada.

“Every child deserves an equal chance to shine in school and in life and by reaching this year’s fundraising goal we will continue to help level the playing field for all children,” BCC president and founder Daniel Germain said.

In B.C. in the last year alone, BCC programs have jumped from 21 to 83, a 400 per cent increase.

In Quesnel, Quesnel Partners for Student Nutrition have partnered with BCC and expanded the existing breakfast program in local schools.

Currently nine local schools feed approximately 400 students breakfast every school day.

Between Feb. 16 – March 9, the funds raised through the bookmark campaign at Walmart (a national BCC corporate sponsor) help fund Quesnel breakfast programs. Last year the campaign raised $10,000 for the Quesnel programs.

Purchasing certain specially marked food products at Walmart such as Danone, Folgers, Kellogg’s, Uncle Ben’s and Laughing Cow also contribute to BCC breakfast programs.

QPSN volunteers will be in Quesnel Walmart Feb. 24, 4 – 7 p.m. answering questions about why it’s so important to buy bookmarks and support breakfast programs in Quesnel and Feb. 25, local dignitaries will be on hand from noon – 2 p.m.

“QPSN is here to support every child in need in this community, not just those currently benefitting from our partnership with BCC,” QPSN spokesperson Christy Kennedy said.