WestJet hosted almost 1

A Christmas miracle for Fort Mac

For the fifth year in row, WestJet released its annual tear-jerker Christmas video and this year they stayed close to home.



An Albertan community in desperate need of a little magic, got a well-deserved Christmas miracle – thanks to WestJet.

For the fifth year in row, WestJet released its annual tear-jerker Christmas video and this year they stayed close to home.

WestJet went into the community for Fort McMurray and concocted a special surprise for families devastated by the May 2016 wildfire that saw the entire city evacuated.

“This year, we wanted Christmas to mean just a little bit more for the residents of Fort McMurray,” said Richard Bartrem, WestJet vice-president of marketing communications.

“WestJet is deeply connected to the community, which is why we wanted to show them how much we care. We were at the airport the day the fire hit town, and several WestJetters also lost their homes. This year’s Christmas miracle was an opportunity for WestJet to do what we do best – help connect a community, celebrate the season and bring a smile to peoples’ faces.”

WestJet hosted almost 1,000 local residents at a Snowflake Soiree at the end of November for a night they would never forget.

The party was full of surprises for families, including a variety of crafting activities, a performance by Canadian music superstar Johnny Reid and the of course the biggest surprise of all – special white boxes that floated down from the sky.

Each gift box contained personalized family portraits in a Christmas ornament and – WestJet flight vouchers for the entire family.

“I think it’s important for myself, all the people here, for the rest of the world, to show Fort McMurray that we care,” said Reid. “And that even in our darkest times, there are people out there that are going to show up and show them light, love and support.”

Among the Snowflake Soiree guests were seven families who received special gifts from WestJetters who heard the families’ stories and wanted to help by giving their own irreplaceable items.

These included an heirloom watch from the Second World War, a special snowboard and a childhood book with an encouraging message. View the families’ stories here.

“We know this will be a difficult Christmas for the community,” said Bartrem. “It’s important for us to show the people of Fort McMurray they are not forgotten.”

If you need a good cry today, Christmas Miracle: Fort McMurray Strong may be just for you.

 

Just Posted

Quesnel trucking companies want alternative to Maple Drive

“Drivers report their safety concerns on a weekly, if not daily, basis,” Lloyd Inwood tells council

Forestry Ink: Choices for a better future

Regular columnist Jim Hilton writes about the Council of Forest Industries’ September recommendations

Service Electric sits atop Quesnel Sponsor League after five weeks of play

Curlers aim to slide to victory during the fifth week of the Quesnel Sponsor League

Blackwater Paddlers maintain Voyageur Rock along Quesnel’s riverfront

Ted Martindale has donated a new flag for the club to fly

Myles Mattila’s MindRight joins forces with HeadCheck Health

Former Quesnel athlete adds powerful player to his mental health advocacy team

VIDEO: Success of wildlife corridors in Banff National Park has advocates wanting more

Demand for more highway protection escalated after seven elk were killed by a semi-trailer near Canmore

Sharks beat Canucks 4-2 to snap 6-game skid

Vancouver visits Vegas on Sunday

Fans sing Canadian anthem after sound system breaks at BMW IBSF World Cup

The Canadians in attendance made sure their team and flag were honoured on the podium

VIDEO: Fire destroys Big White Ski Resort chalet

Social media eulogies peg the property, nicknamed “The Pharamacy,” as both loved and hated

Prince George RCMP use bait packages to catch porch pirates over the holidays

First-in-Canada program with Amazon looks to combat parcel theft

Nanaimo mechanical engineer creates thief tracking program

Nanaimo Thief Tracking lets users plot and share information about thefts online

Mayor wants B.C. to institutionalize severely mental ill people who are homeless

Those suffering from mental health conditions, such as schizophrenia, need specialized care, mayor says

Five things of note from Trudeau’s mandate letters to his ministers

Some marching orders come from the Liberal Party’s campaign, while others are new additions

Most Read